Sergio and his association were looking for someone to give a visual identity to the project they had in mind: creating documentaries for the big screen that would tell the stories of the province of Varese through the people who live and work there.
Each film is a portrait of a person. Not just a keepsake video, but a film in its own right, with its own cinematography, editing, and pacing, made to be experienced by a real audience in a cinema.
We jumped at the opportunity! We loved the project from the start, especially the values behind it.
The result is a clear, subtle, and minimalist visual identity that reflects the mood of the documentaries. From the logo to the graphic elements and patterns, everything comes together to create a cohesive visual language.
Website: https://chialedechi.it/