For the sixth edition of Cantina Kaltern’s kunst.stück competition, IL Studio created a label that celebrates wine as a symbol of South Tyrolean identity. Our design highlights the complexity of Lagrein Riserva 2020 through its molecular structure, bringing out the richness and distinctive qualities of the wine.

Sharp golden lines represent the roots of the vine, symbolising the deep connection between the wine and the land, while adding elegance and refinement to the label. The theme “Deeply rooted!” inspired our creation, paying tribute to the ancient Lagrein vines that thrive on the slopes around Lake Caldaro, in a microclimate that is ideal for perfect ripening.

Our label brings together tradition, territory and artistic innovation, dressing Lagrein Riserva 2020 as a true work of art shaped by nature.